Campaign to promote the Science Museum’s latest major exhibition ‘Collider’, an interactive audiovisual extravaganza that transports visitors into the heart of one of the greatest scientific experiments of modern times – the Large Hadron Collider.
The Large Hadron Collider is the largest, most sophisticated and most powerful scientific device ever made. It operates at the frontiers of energy, temperature and human ingenuity.
The facts and figures that underlie the engineering and physics that have gone into its construction and operation are simply mind boggling! These facts gave us a powerful platform to tell irresistibly interesting stories about the Collider exhibition – facts that fired the curiosity of potential visitors and made them feel compelled to visit. When these stories and facts appear in a context where we can make comparisons within the immediate environment, for example the on the London underground, they become even stronger.
Produced at True North.